Chewsome approaches babies at eye level and seriously addresses both the learning process of eating and the needs of parents by delivering a fresh and quick solution to their homes. Suitable for baby les weaning: instead of pureed baby food, babies are given large pieces or finger foods to chew.

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During this project, I developed the brand name 'Chewsome'. I emphasized the baby led weaning method, where babies are not just given purees but also food to chew on. I made this playful by combining words like 'awesome' and 'wholesome', resulting in CHEWSOME.